Wicked Sister
High Protein Launch Campaign
The brief:
Our goal was to nail the comedy, which of course, meant nailing the casting. Working with Northside Casting, our director Colin knew we struck gold when he saw our hero taster, Honor.
The outcome:
When Communicado asked us to pitch on this hilarious campaign for Wicked Sister, we were stoked! Across one day, in one studio, we captured one hero 30-second spot, cutdowns for VMO plus stills!
What we provided:
Casting
Logistics
Shooting and Production
Editing and Post Production
Stills Photography
Thanks to:
Agency: Communicado
Executive Creative Director: Sarah McGregor
Senior Account Director: Nicki Cole
Client: Wicked Sister
Chief Executive Officer: Paul Polly
GM – Sales & Marketing: Pedro Demartini
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Client: Wicked Sister
Chief Executive Officer: Paul Polly
GM – Sales & Marketing: Pedro Demartini
Agency: Communicado
Executive Creative Director: Sarah McGregor
Senior Account Director: Nicki Cole
Production: Eric Tom & Bruce
Director: Colin Skyba
Creative Producer: Olivia Altavilla
Production Manager: Krystal Tomczak
DOP: Liam Gilmour
1st AC: Sunny Wilding
Gaffer/Grip: Jem Towsey
Best Boy: Jack Kenneally
HMUA & Wardrobe: Natalie Vinetich
Art Department: Charlie O'Brien
Art Assist: Gigi Savage
Sound Recordist: Hugh Palmer
Photographer: Cat Black
Casting: Northside Casting
Editor: Jack Ralph
Colour Grade: Crayon