Heinz
UnBEANlievable Flavoured Beanz
Heinz approached us with a hot, new product and a challenge: craft a creative campaign for their brand new Flavoured Beanz. We took the 'Unbelievable' concept used in the UK market, revamped it, and made a series of videos placing Heinz New Flavoured Beanz as the go-to, mouthwatering mealtime solution!
The Idea: We knew that the new flavours would generate an UN-BEAN-LIEV-ABLE level of excitement, so we set out to create a series of uproarious videos centred around the 3 main meal times. These videos featured our fantastic talent wearing expressions of perpetual amazement! We're talking about faces that radiated unbridled delight with every delectable spoonful of our revamped Beanz. Our vibrant production design, dynamic camera movements and comedic prowess truly brought this concept to life!
Copywriting
Creative Ideation
Shooting and Production
Post Production
Logistics Management
Food Styling
Production Design and Wardrobe
Casting
The services we provided:
Job Details:
Director: Olivia Altavilla
Senior Producer: Lauren Burgueno
1st AC: Neha Shenvic
Robot Operator: Ross Campbell
Gaffer: Francis Healy Wood
Best Boy: Jaydan de Oliveira
Production Designer: Karli Laredo
Art Department Assist: Jack Mansour
Food Stylist: Caroline Velik
Food Stylist Assist: Ben Sisley
Hair and Make Up Artist: Kate Mckay
Runner: Mahalia Brown
Talent: Nicole Chapman & Liam McCarthy
Casting: Real People & Northside Casting
Editor: Raechel Harding
Animation: Nathan Robinson
Colourist: Matt Campbell
VO & Sound Mix: Abe's Audio
Communicator Award of Excellence 2024:
Advertising Campaigns - Food & Drink
Awards:
Peri Peri
Onion Pocket
Lunch Taco Bowl
